Simple answer is they’re children. Nobody can just flippantly assume that families will still turn up and pay those admission prices put on children by paying adult prices. What’s next from promoters, begin charging 12 year olds over the height of 5’11 full price? Realistic prices for children in this era have been taken advantage of for a long time now, and my opinion is simply greed. I’d want more children through my gates than less including adults bringing them, so price appropriately to keep custom returning in my view.
